Press Release
Today sees the publication of new strategic document on the creative industries – Creative Britain: New Talents for the New Economy.
The GuildHE Chair Professor David Baker, Principal of University College Plymouth St Mark & St John, said “GuildHE is delighted to see clear acknowledgment, across Government, of the success story of Britain’s creative economy. The growth to over 7% of GDP is an important reflection of the wealth of innovative talent being developed by our higher education system. The material from DCMS is rich with ideas and challenges and will be of great interest to all GuildHE members.”
He also commented that “There are many exciting examples of innovative areas for study in HE and FE, but we also have to prepare students for those which have not yet been imagined. GuildHE members host places for creative business to grow facilitated by specialist material and guidance. This document gives only a flavour of all that is happening and we look to the DCMS to fulfil its commitment in terms of an infrastructure to continue the support for the Creative Economy Programme and creative use of web technology and an interactive website. GuildHE and its members will want to be active in working with DCMS, DIUS and BERR to engage with these agendas”
Alice Hynes, GuildHE Executive Secretary, said “Ensuring that this sector flourishes will be crucial for the UK’s future economic prosperity. GuildHE members, with their major focus serving the creative industries, will engage with Government in its desire to “ensure that academia is equipping students with the skills they need.” The material in Creative Britain reaches so many areas of our work in other subject areas eg those working in teacher education are asked to develop young talent.
It is important to recognise the role higher education has in the supporting creative industry SMEs and in cultural context of the regions as well as in London. The DCMS material helpfully alerts us to the opportunities in the creative industries for those with skills in other subject areas and will stimulate the arts and sciences to work together in new ways. The work of the Technology Strategy Board in actively supporting the Creative Industries will also be much valued especially if it can ensure connection to DCMS work. We are also pleased to see the commitment to further practical research into what is working and how connections and networks can be facilitated.”
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