Welcome
The Chartered Institute of Marketing
The Chartered Institute of Marketing is the leading international professional marketing body with members worldwide. First established in 1911 it defines the marketing standards that operate in the and is the global champion of best marketing practice. The Institute exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners, enabling them to deliver exceptional results for their organisations. It does this by providing , qualifications and training to marketing professionals around the world.
Professional Marketing Standards - setting marketing standards
Our Professional Marketing Standards have been developed through extensive research with employers and leading academics. They provide a practical and sound framework defining the competencies required of marketing professionals at all levels.
Employers can use this framework for assessment and to define and develop programmes to improve skills within their marketing team.
Membership - become more professional, more informed and more connected
Our member benefits are designed to build your credibility, your knowledge and your contacts. In short the Institute helps marketers to be:
- More professional: demonstrate your commitment to employers and clients
- More informed: access our dedicated source of marketing intelligence
- More connected: meet and share ideas with other leading marketers.
Chartered Marketer - at the peak of your profession
Chartered Marketer status is the highest grade of membership available and is awarded by the Institute in recognition of practical experience and sound theoretical knowledge.
www.cim.co.uk/charteredmarketer
Company Connect - an exclusive package of benefits for senior marketers
Our corporate membership programme Company Connect is designed for senior marketers in the 's leading companies. Company Connect offers an exclusive package, which supports senior marketers in their quest for improved business performance, and connects marketing leaders.
Training - to improve business performance
The demands placed on marketing professionals now are unprecedented. Practices that are everyday currency today were experimental two or three years ago. Just how can you ensure that your own marketing teams are up-to-date?
Marketers require regular training to make sure they can both cope and thrive in this environment. To support this need, we offer over 135 courses at the cutting edge of marketing and sales
Qualifications - accelerate your marketing career
We offer a range of internationally recognised qualifications, from introductory courses aimed at those just starting out in marketing, to strategic level qualifications for more senior marketers.
Our Network - delivering marketing excellence worldwide
The Institute has a comprehensive network of regional branches, which act as a forum for members, learning about new marketing strategies and techniques, and discussing common marketing agendas.
Knowledge Hub - the web's leading source of marketing intelligence
The Institute works closely with members, whether they are new to their careers, or long-standing professionals, helping them to maintain professional development and supporting their careers by offering a range of resources via the Knowledge Hub.
Knowledge Hub provides direct access to over 3,000 business journals in full text, and a further 7,000 in abstract. It also has case studies, market reports and profiles of the world's top 10,000 companies.
For further information please contact Ray Jones at 01628 42 7002 or email rayjones@cim.co.uk
© The Chartered 2005. All rights reserved. Permission to reproduce or extract material from this publication must be sought from The Chartered Institute of Marketing.
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