Motorcycle Action Group

The Motorcycle Action Group (MAG UK) is a lobbying organisation that exists to protect motorcycling from indifferent legislation that threatens the pleasure of riders.

Established in 1973 specifically to campaign for the repeal of the mandatory helmet law MAG has dramatically broadened the scope of its activity and has now established itself as the legitimate voice of the road-riding biker in the UK.

Beyond that we have taken responsibility for promoting a better motorcycling environment through local lobbying on convenience issues such as bus lane use, advanced stop lines, congestion charging and parking facilities.

Our aim is to steer legislation rather than oppose it outright and by doing this it is frequently possible to "draw the teeth" of proposals whilst leaving the title of the measure unchanged and thus the dignity of its architects intact.

MAG is more interested than most in promoting the interests of road safety but not at the expense of our right to ride, enjoy fundamental freedoms and control our machines.

MAG's principles since 1973 are fundamental to our commitment to presenting a consistent philosophic position.

MAG has tailored its tactics and style to suit the evolving motorcycle and political scene but will not trade ethics for short term popularity.